When you want to make a great impression at the Offshore Technology Conference, OTC rental exhibits are the way to go. You may be thinking about how you can present your brand and what your brochures need to say. Before you concentrate on those things, focus on the exhibit itself as it will ensure you get the traffic you need to be successful with potential clients.
The first reason to explore rental exhibits is that it can save you a lot of money. If you look at buying an exhibit, it can tap you for cash. This means that you may not have the money to do the other things that you wanted – like hand out catalogs or offer pens with your logo on them.
If you have been involved in events like this in the past, you know that setting up a tradeshow can be very time consuming. When you have OTC rental exhibits, you can have someone set up your display for you. From there, all you have to do is add your personal touch and you’re ready to go.
The second reason to look at OTC rental exhibits is because it can help you to market. You already know why to attend trade shows. It is to ensure that people see who you are and what you have to offer. The rental exhibits can allow you to go with a bigger, better design than you might otherwise get.
If you were to buy an exhibit, you would be locked into that same size and look everywhere you go. However, there are some events throughout the year, such as the Offshore Technology Conference, that needs a little extra flair on your part. You can get a bigger design that puts an emphasis on what you have to offer.
The third reason for OTC rental exhibits is because you want to make sure it is easy to clean up. You may have to run off to the next event on your company’s marketing calendar. If you bought the exhibit, you would have to stay around, break it down, and cart it off with you. A rental means the company wants it back – and they will do the breaking down for you so that you can go off to your next engagement without looking behind you.
There are going to be a lot of vendors at this conference and you have to be prepared. Some of the vendors are going to be in direct competition with you. If you don’t use OTC rental exhibits, you may not have the look you need to compete effectively.
This is your opportunity to make a lot of new business contacts and promote your business. Take the time to do it right by looking at a quality exhibit that you can rent affordably.
About Peggy Swords
Peggy Swords is the founder and president of Excalibur Exhibits, a $10 million Houston-based exhibit manufacturing and production corporation. Excalibur Exhibits designs, builds, delivers, assembles and disassembles as many as 300 exhibits per year. Swords was named as a finalist for NAWBO Houston 2003 Woman Business Owner of the Year and 2005 Enterprising Woman of the Year Finalist. Additionally, Excalibur Exhibits is a five time member of the Inc 5000, a three time member of the LSU100 and a two time member of the Houston Fast 100, a list of fastest growing privately held companies.